In the information age, collecting and processing data is big business. Location data is critical for those in the business of data, as streamlining the location process can reveal trends and information that would otherwise go unnoticed.
LocationSmart, the world’s largest location-as-a-service company, has expanded its services into Canada, where the importance of collecting and implementing this data through well-informed decision making should greatly benefit the Canadian market.
The company handles all aspects and possible problems with the process, including consent, geo-contextual services, network location and more.
If you’re a business owner, you may be wondering how this could apply to you. Geo-contextual services can benefit almost any business, given the proper implementation. If you own a retail establishment, these services can track approximately how many people are in your vicinity as well where they are within the vicinity. Read more: LocationSmart | Wikipedia and LocationSmart | Facebook
In logistics, you can come to learn where your shipments and assets are at any given time, without the need to repetitive and tedious check-ins. The data is transferred directly to your operations center, meaning that retrieving the information becomes a non-issue immediately.
LocationSmart also offers services which compliment the ones listed above, including workforce management, transaction verification, and roadside assistance. All of the intangibles of logistics and workforce management can be transferred to the cloud, making them easier to understand.
Since 2018’s launch into Beta, LocationSmart has assisted companies all across the spectrum, from local retailers to Fortune 500 companies.
Given the ubiquity of cell phone ownership, having the details on where your customers, shipments, logistical concerns and sales are can give your business the edge it needs to become a competing force within your market. Knowledge is power within the business world, and LocationSmart aims to be the bearer of this knowledge.
When every industry has embraced the capabilities that big data can provide, the opportunities for smaller companies to leverage the information they receive become more important with each new revolution in the tech market.
Businesses either embrace and implement the newest capabilities provided by technology, or quickly become a relic of their time. LocationSmart is helping businesses to remain within the former camp.
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